We sit down with Kat Gordon, an expert on marketing to women and founder of the 3 Percent Conference, a movement advocating for female creative leadership in advertising.
‘I saw something the world was ready for’: Exceptional Women Out West podcast featuring Kat Gordon, founder, 3% Conference, dedicated to championing creative female talent and leadership.
MOVING ADVERTISING BEYOND THE 3%
Once Kat realized what was happening to female creatives from inside the ad-world, she connected with key players to trailblaze a movement to take the % of women in creative advertising beyond 3%.
Kat has been invited to keynote, speak or moderate on the subject of creativity at many conferences, including:
- Creative Week
- Advertising Week
- The Haas School of Business
- The 140 Conference
- Duke University
- Hult International Business School
- American Institute of Architects (AIA)