We sit down with Kat Gordon, an expert on marketing to women and founder of the 3 Percent Conference, a movement advocating for female creative leadership in advertising.
‘I saw something the world was ready for’: Exceptional Women Out West podcast featuring Kat Gordon, founder, 3% Conference, dedicated to championing creative female talent and leadership.
MOVING ADVERTISING BEYOND THE 3%
Once Kat realized what was happening to female creatives from inside the ad-world, she connected with key players to trailblaze a movement to take the % of women in creative advertising beyond 3%.
"Our conference surveys are in and people loved Kat's discussion. A majority rated the conference the highest score, and Kat was certainly a part of creating the energetic and passionate vibe in the room."
"Kat is an inspiration, both on stage and in person. Articulate, informed and charismatic, she has not only passion for her subject matter, but data to support her positions. She can deliver a well-rehearsed and sophisticated case study, a lively guest perspective on a panel, a thoughtful one-on-one chat, or an extemporaneous riff on gender diversity, creativity, marketing and their impact on business. Hire Kat to speak and I guarantee she will bring the house down, in more ways than one."
"If you want to light up a room, if you want someone to deliver energy and fresh insights, if you want people to talk about a subject long after your show, then ask Kat Gordon to be your Keynote Speaker. She rocked the Salesforce Design Leadership Conference. Thank you, Kat!"
"Kat is a fantastic speaker! Not only is her expertise very evident, her delivery is truly engaging. Kat has the rare gift of speaking with assurance while simultaneously creating connection, making her a favorite with our attendees. In fact, I have already asked her to speak again at future conferences."
Kat has been invited to keynote, speak or moderate on the subject of creativity at many conferences, including:
- Creative Week
- Advertising Week
- The Haas School of Business
- The 140 Conference
- Duke University
- Hult International Business School
- American Institute of Architects (AIA)