Creatively Speaking

We sit down with Kat Gordon, an expert on marketing to women and founder of the 3 Percent Conference, a movement advocating for female creative leadership in advertising.

The Drum

‘I saw something the world was ready for’: Exceptional Women Out West podcast featuring Kat Gordon, founder, 3% Conference, dedicated to championing creative female talent and leadership.


Once Kat realized what was happening to female creatives from inside the ad-world, she connected with key players to trailblaze a movement to take the % of women in creative advertising beyond 3%.

Kat has been invited to keynote, speak or moderate on the subject of creativity at many conferences, including:

  • TEDx
  • Cannes
  • Creative Week
  • AdColor
  • Advertising Week
  • The Haas School of Business
  • Techweek
  • The 140 Conference
  • Duke University
  • Hult International Business School
  • American Institute of Architects (AIA)

Sample Talks:

  • Marketing to Women: How to do it right in a world gone wrong
  • Branding Your Startup for Success
  • The World Needs More Change Agents: How to Become One